Premium and McDonald's do not normally go hand and hand and yet today I found myself holding a cup of McDonald's premium roast coffee and loving liking it.
My coworkers finally convinced me to get off my high (Starbucks) horse and try the free coffee McDonalds has been flogging for the last couple of weeks in its coffee war with Tim Hortons. "100% Arabica" they cried as they yanked me out of the Starbucks line.
I have to admit that I was more than pleasantly surprised at the quality of the coffee - better than your average doughnut joint brew and it stands up nicely to a Timmy's.
But what really won me over was the design of the cup and lid. The cup is sturdy and well insulated but light but oh, that lid! The spout actually opens and closes securely and the lid fits tightly on the cup to avoid spillage. What a concept!
Will I go back to Mickey D's for a coffee after the promotion is over? Probably, when I'm in the vicinity, if only for the cup.
The free coffee promotion is on until March 14 in Canada. Enjoy it while you can.